The trend of imaginary things becoming reality has been popularized by AI painting tools such as Disco Diffusion and Midjourney, which have been favored by many artists and fashion pioneers. The latest addition to this trend is DALL-E 2, a collection of various elements such as infinite brain hole, realism, easy operation, and more accurate command understanding, which has produced many impressive creative works and been loved by many users on social media. This trend is not only used for entertainment, but also for commercial purposes, showing the potential of AI in creating art and inspiring creativity.
AIGC (Artificial Intelligence Generated Content) is a hot trend in the fields of painting, writing, game scene modeling, digital human, AI chat, scientific research AI for Science, AI face-changing, and music. It is a content production mode driven by tools powered by artificial intelligence. Recently, the popularity of AI painting platforms such as Midjourney and DALL-E 2, as well as the text-to-video Make-A-Video function released by Meta, have made breakthroughs in the field of AI image production and video production. AIGC content generation modes are becoming the new mainstream, allowing users to create content with AI tools and make money.
AIGC (Artificial Intelligence Generative Content) has become a hot topic in the investment and technology circles, with major capital and technology companies investing in AIGC start-ups. Sequoia Capital has published an article on AIGC, and Jasper, a two-year-old AIGC start-up, has received $125 million in Series A financing. Google is negotiating to invest at least $200 million in Cohere, an AIGC start-up, and Microsoft is in late-stage negotiations for a new round of investment in OpenAI. In addition, Hyperparameter Technology, Huiye Technology, and TIAMAT have all received multi-million dollar investments. AIGC is becoming a key focus of capital and a strategic layout link for major technology companies.
AI-generated content (AIGC) is an emerging trend in the digital world, as it provides a more efficient and real-time content creation process. AI technology is key to breaking through human limitations and creating content that is comparable to a real scene. AIGC is used in games to create intelligent NPCs that can recognize changes in the environment and adjust their behavior strategies accordingly. This allows for dynamic content to be generated during interactions with players, making the digital world more immersive and realistic. With the rise of AI technology, AIGC is becoming increasingly important for content creators, as it allows them to create more engaging and interactive content.
Meta, a major technology giant, is developing a new artificial intelligence supercomputer, the Reality Supercluster (RSC), which is expected to be the world’s fastest AI supercomputer in the second half of this year. RSC is 20 times faster at running computer vision workflows and 9 times faster at running the Nvidia Collective Communications Library (nccl) than first-generation supercomputing. It has more than tripled its natural language processing capabilities and can learn from trillions of examples, operate in hundreds of languages, and analyze text, images, and video for questionable content. RSC will play an important role in the Metaverse, the next computing platform, and will help to awaken the self-awareness of the intelligent NPC hero in the movie “Out of Control Player”.
Meta AI recently demonstrated its AIGC-oriented “exploratory tool” prototype Builder Bot, which uses AI-generated content to create VR scenes through voice commands. This technology could have a major impact on other VR worlds and platforms, making it easier to create VR scenes. Nvidia’s Omniverse Avatar is also helping users synthesize digital content more quickly, including digitized scenes, Avatar avatars, and 3D facial animation with only one audio track. This technology is helping to bridge the gap between UGC and AIGC, allowing designers, start-up companies, and large platform companies to benefit from the AI dividend.
At the Baidu World Conference event in July this year, Baidu, a domestic Internet giant, used AI technology to restore the fragments of “”Dwelling in the Fuchun Mountains””. The core technology behind it is AIGC, a new content production method after PGC and UGC. Baidu head Robin Li believes that AIGC will subvert the existing content production model in the next ten years, as it can generate AI original content at a tenth of the cost and at a production speed of a hundred times and a thousand times. Major companies both domestically and overseas have high hopes for AIGC, as it can create content with unique value and independent perspective, while improving the efficiency of content production.